Let’s Talk “About” Pages: 7 Tips for Your About Page

Do find it difficult to talk about yourself? If you’re like us, we don’t like doing it and it feels awkward. That’s why writing the About page on your website can be so difficult. Yet, this likely is one of your most visited pages on your website.Which is great! … Unless your About page is simply an afterthought you added because everyone else has one (uh-oh). So, while it’s a popular page, it’s probably (maybe) also one of your weakest. We have come across many that read like a sleep inducing report: “We seek to deliver optimized quality through our dedicated production of service X…” It really says nothing– about […]