What Downton Abbey Has Taught Us About Marketing

The British television series phenomenon, Downton Abbey is wrapping up their final season in the US. Maybe we’ve just got the Downton fever, but there are some lessons from the show that can be applied to marketing. As you think about your communications strategy in 2016, see if you can learn anything from our favorite friends from across the pond. Imagery matters […]

Goldfish Effect: The 8 Second Challenge

[getsocial app=”sharing_bar”] 9 seconds. That’s the average attention span of a goldfish. A modern-day consumer’s attention span is now less than that. Of all the movies about animal species attempting to overtake humanity, not one considered the goldfish. Goldfish are plotting a world takeover, beating us with their superior attention spans.  As a result, your business has 8 seconds to reel in a customer. That’s 8 seconds of complete concentration and processing power before their brain moves onto the next task. Unless you’re in the business of making fish food, your audience isn’t made up of cute little goldfish. Today, attention has become a scarce commodity for businesses, especially among Millennials. […]

Twingenuity Graphics – Our Story

[getsocial app=”sharing_bar”]   We’re here to introduce you to the co-founders (and twin sisters) of Twingenuity Graphics, Brittany and Ashley Streck. See how Twingenuity Graphics came to be. Since an early age – with training wheels and our missing two front teeth – we’ve been drawing in sketchbooks and sometimes even on the walls. As kids our favorite toys were coloring books and the smell of new markers. At a young age of 12, we entered our very first art contest and exceeded everyone’s expectations. Since then we’ve been entering art contests and local fairs, winning the top prizes. During high school, we explored the field of art as our […]