How To Make My PowerPoint Look Amazing (without being a designer)

[getsocial app=”sharing_bar”] The presenter takes their place. Anticipation! The speaker fiddles around with the computer and then… their first slide! Oh, no, 10 bullet points, no image and more text follows as the presenter drones on, slowly driving a lethal stake into their presentation… and the audience. Has this ever happened to you while sitting in an audience? Presentations have gained a bad rep—for good reason. At one point, we’ve all sat through those long-winded speeches and hot mess PowerPoints. Don’t fear, we’re here to help! We’ve compiled a list of the top 7 mistakes to avoid and what to do instead to improve your next PowerPoint presentation. (These presentation […]

Find Free Photos You’ll Actually Want to Use

[getsocial app=”sharing_bar”] “Good design is good business.” – Thomas Watson, Jr. In design, photography is only growing in importance, after all pictures can say a thousand words. Imagery is one of the best methods to represent you and your brand in the best light and connect emotionally with your customers. As designers ourselves we have spent hours looking for the free stock image that we actually WANT to use. We can’t stand ugly cliché stock photos or cheesy looking photos. (You know what we’re talking about, people in suits shaking hands or with phony smiles.) Luckily, more and more free stock photo websites are popping up. Now there are more […]

5 Benefits of a Mobile Website for Small Businesses

[getsocial app=”sharing_bar”] Here’s a quick test for you: We’d like for you to visualize what your website looks like. (Go ahead… we’ll wait.) Now, what did you see?  Most of you probably envisioned the desktop or the full version of your website.  This is the default “home” of your site, but not all of your games will be played at home; you need to win a few on the road games too. For people viewing your site on the go with their smartphones or tablets, the mobile version or the responsive version is the default “home” of your site. How do you win there? We’re glad you asked. Is your […]

5 Reasons WordPress is for You!

[getsocial app=”sharing_bar”] We’ve often been asked “can I update my website myself”? Well, with WordPress, the answer is yes! The Power of WordPress: WordPress is the most popular blogging tool available, with 74, 652, 825 websites running on good ol’ WordPress? Yep, you read that right. That would be one website per person in Turkey. WordPress is used for more than just blogging. As a content management system, it helps anyone manage the creation and updates to web pages/content on a website. At last count WordPress powers nearly 1 in 4 sites on the Web – and of all sites that use a CMS, WordPress is the choice more than […]

Can a Facebook page replace a website? Here are 9 reasons why not.

[getsocial app=”sharing_bar”] One of the things we are most surprised by when we look at small businesses is how many of them don’t have a website. Considering that over 600 million people visit Facebook daily, you may think: “Isn’t a Facebook page really all anyone needs anymore?” Actually, no! There are still plenty of important reasons why a traditional website is still essential, even in the era of social networks. Without question a Facebook page can add value, but it doesn’t replace the value of a website. Here’s why:  1. Lack of Ownership As Facebook is free, you’re literally at Facebook’s mercy. You’re playing in someone else’s sandbox and you […]

52 Awesome Blog Topics to Kick Off the New Year!

[getsocial app=”sharing_bar”] There’s so much information out there and thinks to talk about. But it still can be difficult to produce great content on a regular basis.  A piece of advice I’d like to share – don’t ever force yourself to write about something you have no interest in. Blogging shouldn’t be a chore,  it should be an enjoyable experience. Today, I’d like to offer you a list of various topics that might spark an idea for your own blog.   Topics: Give a sneak peak of your business. Share a behind-the-scenes look of business, it’ll add a little personality and help you connect with readers. Topic vs. topic – […]

How to Survive “The Hunger Games” of Social Media

[getsocial app=”sharing_bar”] With all the buzz surrounding the adventures of Katniss Everdeen from The Hunger Games franchise, have you considered the social media lessons marketers (and business people) can learn from The Hunger Games? What do The Hunger Games and Social Media Have in Common? You Have to Fight to Survive! In the social arena, marketers are in a hunger games of their own with keeping their posts and promotional content alive and shared. Similar to how Katniss Everdeen puts on fiery dresses to attract sponsors, social media marketers need to adopt a mix of eye-catching imagery and personalized content to “make an impression”. Every piece of content you post […]

Goldfish Effect: The 8 Second Challenge

[getsocial app=”sharing_bar”] 9 seconds. That’s the average attention span of a goldfish. A modern-day consumer’s attention span is now less than that. Of all the movies about animal species attempting to overtake humanity, not one considered the goldfish. Goldfish are plotting a world takeover, beating us with their superior attention spans.  As a result, your business has 8 seconds to reel in a customer. That’s 8 seconds of complete concentration and processing power before their brain moves onto the next task. Unless you’re in the business of making fish food, your audience isn’t made up of cute little goldfish. Today, attention has become a scarce commodity for businesses, especially among Millennials. […]